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Masafumi Watanabe founded Bedwin & The Heartbreakers in 2003 after working at Tenderloin Japan for 7 years. Launching from a joint-platform with working partner Hideki Kimura’s own label; Deluxe. The two brands have developed as the physical manifestation of each designer’s notion of ‘streetwear’. Enjoying the creative plurality of two disciplines operating in close quarters, as well as the independence gained in working on two separate labels.

Items from their lastest collection ‘Almost Blue’ are now available at CONCRETE.

Written by Concrete Store

May 24, 2013 at 15:32

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